CEO & Co-founder of Jolt - a marketplace for LIVE team learning sessions with top experts. Author of the books “A Bad Idea Is an Excellent Start” and “Chapterships”. As well as a contributor to Training Magazine, Millennial Magazine, and a TEDx speaker.
Roei Founded and sold his first media company at the age of 15. Before enrolling in the IDF at 19, Roei was a New-Media consultant for a number of media corporations including Fox International Channels, Keshet, Cellcom, and others. After serving in Unit 8200, he was hired as CEO of Veribo where he engineered a turnaround of the company in less than a year and a half.
As part of the founding team of "Yesh Atid led by Yair Lapid", Roei led the party’s digital elections campaigns through two elections, and took part in its surprising rise from nothing into Israel’s largest political party in 2013.
Roei was featured twice (2006 & 2013) as one of Israel's 40 most prominent young leaders by "The Marker Magazine" and as one of Forbes’ 30 under 30 for year 2017.
In 2005, Roei established Gadgetim (“Gadgets”) – one of the first online tech magazines in Israel. The magazine’s staff of 30 writers produced a number of powerful hi-tech stories that were picked up by publications around the world.
After selling Gadgetim to Keshet Broadcasting in 2006, Deutsch became a member of the founding team at Mako, one of Israel’s biggest websites, and began working as a technology reporter for Globes, where he kept the paper’s readership updated with news and reviews of consumer electronics, start-ups and innovative hi-tech companies. In 2007, Roei founded Bis Content Bites INC, where as CEO he managed the online assets of leading communications and broadcasting companies.
Deutsch then took a position as new-media and content consultant for Fox International Channels. He worked with the company's international headquarters in London and was involved with strategic planning for its new media operations, reporting directly to the corporation’s vice president.
Deutsch served for 3.5 years in the IDF as a technology researcher and project manager and was discharged with honors.
Political New Media
Roei Deutsch has worked extensively with politicians, including cabinet ministers and parliament members. His best-known work was for one of Israel’s biggest political parties, Yesh Atid, the first party in Israel to devote the majority of its campaign budget to new media. Deutsch handled new media for the party’s 2013 parliamentary campaign, using every social media tool necessary to make Yesh Atid one of Israel's most discussed political parties online. Roei used his online skill set to position party chairman Yair Lapid as the most discussed politician on Facebook in Israel after the prime minister.